Nitro Platform

Bunchball's Nitro is the industry’s most scalable and reliable gamification platform, serving up to 70 million unique users and 2.3 billion actions each month. Nitro enables businesses to create compelling, meaningful and enjoyable experiences for consumers, employees, and partners. Key benefits include increased loyalty and increased sales.

Nitro provides the industry’s most comprehensive set of game mechanics, including challenges, achievements, and virtual goods, as well as a powerful analytics platform.

Engage Your Community Through The Powerful, Web-based Nitro Platform:

The Nitro Platform is designed to make it easy for you to offer meaningful experiences to your users. Highly flexible and scalable, Nitro can be customized to your needs, but offers intuitive, easy set-up. Core Nitro elements include:

APIs:

For tracking user behavior and retrieving generated data, such as leader boards and newsfeeds. (These can be accessed via REST, JavaScript, and Flash.)

Components:

For easy set-up and implementation, including an avatar builder, virtual room builder, trophy case, a toolbar and more. We have our own markup language, NML, which enables you to embed any Nitro content into your site without needing to write code.

Admin UI:

Where you can configure your installation and generate reports. Once your engineering team has integrated Nitro into your site, it’s easy for site producers and the marketing team to change incentives, rewards and behavior, without needing any additional engineering assistance. They can also access Nitro’s powerful Analytics function to generate campaign data.

Easy Set-Up and Implementation

  • Engineers: Use the Nitro APIs (REST, JavaScript, Flash, Nitro Markup Language) to instrument your site and embed widgets and other data. For quick implementations, our Toolbar handles all the user-facing components, leaving you to just track the behaviors that you want to encourage.
  • Designers: Create assets for trophies, virtual goods, widget skins, and notifications, and insert them all into the system via the Admin UI.
  • Marketers: Set up the business rules for rewards and messaging in the Admin UI, monitor results with Nitro Analytics, and iterate.

Constant Evolution

There is a Nitro release every quarter, with new functionality that is immediately available to customers. By using Nitro, you are future-proofed.