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Gamification Blog

Gamification news, tactics, case studies and more. The official blog of Bunchball.

Bunchball brings gamification to Adobe’s digital marketing suite | VentureBeat

Rajat Paharia

11/07/2011

It’s not as sexy as landing Playboy as a customer. But Bunchball is moving further into enterprises with its gamification technology, which makes non-game web sites more interesting by making them game-like. Today, Bunchball is integrating gamification analytics into Adobe’s Digital Marketing Suite.

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WorkWithKyle.com - “Queuing”

Kyle Vigen

11/02/2011

Cross-posted from WorkWithKyle.com - where Bunchball engineer Kyle Vigen is blogging about Bunchball’s server infrastructure.

Coding Horror: The Gamification

Rajat Paharia

10/31/2011

Nice overview from Jeff Atwood about how they integrated gamification into the Stack Exchange engine.

Unbiased Estimate: Promise and Pitfalls in Gamifying Health

Rajat Paharia

10/29/2011

Great post by Jake Sattelmair at FitnessKeeper about using gamfication to drive behavior change around health.

Bunchball wants to be the 'Motivation Engine for the Internet' #gamification

Rajat Paharia

10/28/2011

Sherilynn Macale (@heycheri) at The Next Web has a great write up of a conversation we had earlier this week about Bunchball in particular and gamification in general.

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Explain to a panel of Moms what you do for a living - in less than a minute!

Molly Kittle

10/27/2011

…I think you ladies understand better than anyone what Bunchball does. Because you’ve been doing it for years - figuring out ways to get your kids to do the things you want them to do.

Common Criticisms of Gamification in the Enterprise

Rajat Paharia

10/22/2011

Mario Herger from SAP has published a deck which walks through common criticisms of gamification in the enterprise, and his responses to them. 

 
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Bunchball customer LiveOps Wins Gamification Gold for Social Learning from Chief Learning Officer Magazine

Rajat Paharia

10/20/2011

LiveOps took the highest honors for the Social Learning category, which recognizes qualified service providers, vendors, and consultants for its work with a leading membership organization representing motorists and travelers. The winning program was designed to certify 1,200 home-based agents on a client-specific program which included the ability to demonstrate specific skill attributes consistent with articulating the client’s brand quality objectives and culture. The program used “LiveOps Learning” social forum, innovative gamification techniques and virtual eLearning. Immediately following the client designated four week ramp up period, LiveOps’ home-based, independent contractor agents exceeded the client’s expectations by raising customer satisfaction ratings and Net Promoter score.

Gamification Fortune Cookie Says: Work For Steve Patrizi

Rajat Paharia

10/18/2011

See that man up there? He’s very lucky. He’s better than a rabbit’s foot, a four leaf clover and your lucky underwear, combined. I’m almost tempted to say that if you Work for Steve Patrizi, you’re almost guaranteed to win the lottery. Almost 100%! So if you’re a hot-shot sales exec looking for the next big thing, look no further - you have found your golden ticket. Come to Bunchball and Work for Steve

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Really? I Get to Do it Again?

10/18/2011

I feel really lucky.  Back in 2007, I was happily employed by Microsoft. I had a great boss, a great team, and worked for a company that, despite getting a few knocks now and then, really was a great company to work for at the time.  We had a beautiful office in downtown San Francisco overlooking the Ferry Building. Life was great.

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