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Gamification Blog

Gamification news, tactics, case studies and more. The official blog of Bunchball.

Work by Jason » Gamification and Parenting

Rajat Paharia

03/23/2011

I would be lying if I said I hadn’t spend some time trying to figure out how to use gamification to get my 3 year old son to comply with my seemingly onerous requests, like “clean up the mess you made” or “stop playing and eat your dinner”.

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10 Min Strategy: Game Mechanics with Peter Propp

Rajat Paharia

03/21/2011

Part 2 of a 2 part interview about gamification with Peter Propp from Shore Communications.

 

10 Minute Strategy: The Secrets of Game Mechanics -- Bunchball

Rajat Paharia

03/21/2011

Part 1 of a 2 part interview on gamification with Peter Propp from Shore Communications.

Gamification & Loyalty – Peanut Butter & Chocolate

03/19/2011

We recently announced a partnership with Maritz, a leader in the consumer loyalty, channel partner and employee incentive space. With 3,300 employees, $1.43 billion in revenue in 2009, and 30 of the world’s FORTUNE 50 companies as customers, Maritz is a big company, with a big footprint, and a lot of smart, passionate, and incredibly nice people. We feel privileged to have them as a partner.

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Q&A: Gabe Zichermann on Gamification, Fun and Metrics

Rajat Paharia

03/18/2011

Q&A: Gabe Zichermann on gamification, fun and metrics.

STANFORD Magazine: March/April 2011

Rajat Paharia

03/18/2011

Immediately before starting Bunchball, I spent 4 years at IDEO being immersed in their process of innovation, user-centered design, and rapid prototyping. I’ve found that skill set to be incredibly useful here - back in 2007 we knew that game mechanics were powerful, but then what? It wasn’t like we had something that we could copy, and say “It’s like that other product, but better in these ways…”. 

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Think Vitamin Radio: Episode #20 | Think Vitamin

Rajat Paharia

03/18/2011

The Think Vitamin team discusses the gamification of educational content in this podcast.

PlayNice.ly While Squashing Bugs

Rajat Paharia

03/17/2011

A bug tracking system with some light gamification elements. Well, badges anyway.

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Real Rewards Help Gamification Take Flight: Tech News and Analysis

03/17/2011

Irving is wrong, real-world rewards are not a requirement. Everything depends on context, and we’ve clearly seen that across our 50+ deployments.

 
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The Future of Social TV: It’s Not About the Check-In: Online Video News

Rajat Paharia

03/16/2011

Agreed 100%. Any service where a “check-in” is the core behavior and content is going to need to figure out what’s next PDQ.

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