Gamification news, tactics, case studies and more. The official blog of Bunchball.
Badges in Social Media: A Social Psychological Perspective | Yahoo! Research
Yahoo’s Reputation Patterns are also good reading.
Twitter Using Gamification to Increase Followers
Is the progress bar a game mechanic? In isolation, it just seems like a progress bar. But as LinkedIn and others have proved, it clearly works.
The Ten Rules of Gamification
We’ve been doing gamification for customers of all sizes since 2007 now, and the rules that Nicholas lays out are good!
Game mechanics: Businesses are Using Game Mechanics Online to Rev up Sales
Good L.A. Times article that covers some of the work that we’re doing with USA Network to gamify their TV show sites, like Psych, Burn Notice, etc.