Ovum Case Study: Gamification at SAP Community Network
The SAP Community Network (SCN) was using game elements and game mechanics long before gamification software tools. As a result, they have developed a deep understanding of what works and what doesn't.
SCN's use of gamification is relevant and interesting to enterprises and public sector organizations at all stages of their gamification journey, including learning about the technique, gong through the initial planning and tool procurement process, ongoing usage, and the decisions needed for taking gamification to the next level.
In this Ovum Case Study, you will learn how gamification accelerated collaboration adoption at SAP - and produced off-the charts business impact.