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White Paper

Using Gamification to Optimize Sales Effectiveness

Using Gamification to Optimize Sales Effectiveness

Every company's survival depends on the effectiveness of its sales force, whether those teams are direct, indirect, on the phone, in the field or all of the above. But regardless of its profile, optimizing the performance of a sales department has never been easy – and the challenges are only growing more intense.

In this white paper, you'll learn:

  • Why contests and SPIFFs are failing to move the needle in today's sales organizations
  • How gamification can affect direct, indirect, and distributed, sales teams
  • The 10 ways gamification can improve the productivity of your entire sales organization
  • Real-world examples of companies who have realized measurable improvements in business performance